Extension of Technologies: From Labs To Farms

The primary objective of technological advancements in agriculture during the latter half of the 20th century was to optimize the efficiency of agricultural production. To remain competitive in the global market, Indian farmers must be apprised of the latest knowledge and information. This can be facilitated by leveraging the latest information technologies, which have emerged from various non-agricultural fields. In the realm of Information and Communication Technology, Indian farmers have access to a range of IT tools that can facilitate the transfer of agricultural technology, including radio, television, video, telephone, mobile phone, printed media, computer, and the internet. This book is a testament to the extensive research conducted by the editors, who have drawn upon their wealth of experience to create this valuable resource. Information technology has established itself as a key tool for the Transfer of Technology, and is extensively utilized by both the public and private sectors to benefit farmers. The Village Knowledge Centres of MSSRF, E-Choupals of Indian Tobacco Company, Kisan Kendras of Rallies, Kisan Bharath Kendras of United Phosphorus Limited, Cyber Extension services of EID Parrys, Kisan Call Centres (KCC), and AGRISNET AGMARKNET are just a few examples of the successful implementation of IT-based agricultural extension programs. Therefore, this book titled Extension of Technologies: From Labs to Farms aims to highlight the potential of information technology in the field of agricultural extension and the transfer of technology in particular.