Agent in Action

With foreword by Ebruk Köksal, Chair of Women in FootballStep into the fast-growing and exhilarating world of women's football agency with this indispensable guide. Overflowing with insights from the industry's most esteemed experts this book is your ultimate playbook for success in this vibrant field. As the industry experiences unprecedented growth, with clubs in women's professional football recently surpassing the milestone of spending over USD 1 million in agent service fees for the first time, the need for skilled agents has never been more pronounced.
Gain an insider's view from leading agencies such as Wassermann and A&V Sport, and learn from the experiences of iconic agents who have steered the careers of stars like Sam Kerr and Lindasy Horan, as well as rising talents like Alyssa Thompson and Olivis Moultrie.
The book features a wealth of knowledge from luminaries such as Ebru Köksal, Olli Harder, Spencer Wadsworth, Misha Sher and Bex Smith, offering a comprehensive look at the intricacies of the profession.
In addition to covering the essentials, this guide delves into the finer points of securing high-profiles brand and boot deals, adeptly handling contract negotiations and maximizing social media for client promotion. Whether you're embarking on your journey or refining your existing skills, this book arms you with the knowledge and tactics necessary to thrive in the competitive arena of women's football.