bokomslag Automotive Management
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Automotive Management

Jens Diehlmann Joachim Hcker

Pocket

349:-

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Andra format:

  • 288 sidor
  • 2016
The authors point out the entire business orientated automotive value chain. With regard to the finance perspective these elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry.
  • Författare: Jens Diehlmann, Joachim Hcker
  • Format: Pocket/Paperback
  • ISBN: 9783110489309
  • Språk: Engelska
  • Antal sidor: 288
  • Utgivningsdatum: 2016-06-20
  • Förlag: De Gruyter Oldenbourg