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In this book, you will learn about the tools and concepts needed to market your business in today's world -
-Creating a Marketing Mix and Brand Identity for your business
-Finding your target market and attracting new customers
-Tips on marketing strategies and digital content creation
-Crafting a Unique Selling Proposition
-Insider tips for developing great customer relationships
-Scaling up your business and achieving your growth goals
-Several real-world examples for all of the above
... and much more.
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About the Author
N. Kannan (or NK as he is affectionately known) is a seasoned marketing professional with over four decades of marketing and leadership experience at the helm of Sales, Marketing, and Operations teams, primarily at M/s Larsen and Toubro.
He has been passionate about sales and marketing since early in his career and worked with customers from a diverse range of industries like refineries, fertilizers, oil & gas, cement, steel, sugar, and power. He has consistently demonstrated the ability to develop robust sales and marketing strategies and possesses a unique talent for helping businesses scale up and secure key projects. After retiring from corporate life in 2022, Kannan is now sharing his wealth of experience with MSMEs as a Manufacturers 3X Growth Consultant, reflecting his commitment to nurturing the growth of the business ecosystem.
- Format: Pocket/Paperback
- ISBN: 9789394807990
- Språk: Engelska
- Antal sidor: 146
- Utgivningsdatum: 2024-02-07
- Förlag: Authors Tree Publishing