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In the past, neo-tribalism in a Western context has been feared as leading to blindness or irrationality. In today's business world, tribalism represents a conscious separation of the individual ego for the good of the community. This is the key to understanding the success of the most innovative businesses in the 21st century.
- Format: Pocket/Paperback
- ISBN: 9781349325450
- Språk: Engelska
- Antal sidor: 299
- Utgivningsdatum: 2012-04-27
- Förlag: Palgrave Macmillan