Business and Humanities: Discovering the Human Side of Business in the Age of Globalization

Business and Humanities: Discovering the Human Side of Business in the Age of Globalization draws a clear connection between humanities and successful business practice by helping students explore the essence of human thinking and patterns of behavior. Students learn various theories to expand their understanding of how people work and how markets are driven in an increasingly technology-driven and globalized business world.

The text emphasizes the competitive advan