Case Studies in Marketing Management 1
bokomslag Case Studies in Marketing Management
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Case Studies in Marketing Management

S L Gupta

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  • 398 sidor
  • 2007
This work states that for retaining the consumer, the marketing fundamental needs to be sharpened on continuous basis using case studies, role plays, simulation, and projects.
  • Författare: S L Gupta
  • Format: Inbunden
  • ISBN: 9788182742901
  • Språk: Engelska
  • Antal sidor: 398
  • Utgivningsdatum: 2007-05-01
  • Förlag: Pentagon Press

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