bokomslag Contemporary Strategic Marketing
Samhälle & debatt

Contemporary Strategic Marketing

Ross Brennan Paul Baines Paul Garneau

Pocket

1569:-

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  • 488 sidor
  • 2007
An extremely fluent and effective text designed to be a complete resource for single semester modules, this new edition has a unique combination of text, case studies. The emphasis is on practicality and the text encourages the student to engage with the debate itself and not just the theory. Also available is a companion website with extra features to accompany the text, please take a look by clicking below - http://www.palgrave.com/business/brennan/
  • Författare: Ross Brennan, Paul Baines, Paul Garneau
  • Format: Pocket/Paperback
  • ISBN: 9780230507203
  • Språk: Engelska
  • Antal sidor: 488
  • Utgivningsdatum: 2007-10-01
  • Förlag: Red Globe Press