Corporate Social Responsibility in the Global Business World

Thisbook provides an overview of the application of Corporate Social Responsibility in businesses and corporations around the world.Primarily based onreal cases, it focuses on different approaches to CSR from a global perspective.Itprovides a critiqueofthe "wrong"practices often employed even by multinational organizations, and highlights the resultant negative effects. On the other hand the book demonstrates good examples that can help multinationals or even entire countries to achieve both a better reputation and increased profitability. "CSR inthe Global Business World"is arich resource of illustrative cases, serving bothasabasis for ongoingresearchas well asfor teaching purposes atthe business school level.