bokomslag Current and Emerging Issues in the Audiovisual Industry
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Current and Emerging Issues in the Audiovisual Industry

Mercedes Medina Mnica Herrero Alicia Urgells

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  • 176 sidor
  • 2017
This book focuses on the challenges of competition in television broadcasting markets. How is the evolution from a two-sided market to platform economics reshaping competition in television broadcasting? How are new market dynamics changing competition for content creation and acquisition and the revenue streams? Will content remain king? Or will new competitive dynamics undermine the sustainable creation of high quality content, especially in small media markets?
  • Författare: Mercedes Medina, Mnica Herrero, Alicia Urgells
  • Format: Inbunden
  • ISBN: 9781848219779
  • Språk: Engelska
  • Antal sidor: 176
  • Utgivningsdatum: 2017-03-03
  • Förlag: ISTE Ltd and John Wiley & Sons Inc