E-Business Essentials

Building a Successful Online Enterprise

Inbunden, Engelska, 2023

Av Hamed Taherdoost

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The author covers a wide range of e-business-related topics, such as e-environment, e-business security, billing and payment systems, supply chain management, digital marketing, customer relationship management, business intelligence, e-business adoption, change management, performance measurement, legal, and regulatory.

Produktinformation

Utgivningsdatum2023-09-05
Mått155 x 235 x 31 mm
Vikt857 g
FormatInbunden
SpråkEngelska
SerieEAI/Springer Innovations in Communication and Computing
Antal sidor445
FörlagSpringer International Publishing AG
ISBN9783031396250

Tillhör följande kategorier

Tillämpad datateknik inom Data och it
Hårdvara inom Data och it
E-handel inom Ekonomi och ledarskap
Artificiell intelligens inom Data och it

Dr. Hamed Taherdoost is an experienced award-winning leader and R&D professional, who holds a Ph.D. in Computer Science and specializes in Information Technology Management, Research & Development, and Cybersecurity. He has over 20 years of experience in both academic and industrial sectors and has held positions like CTO, CEO, and R&D Manager in various international companies. He has been involved in several important breakthroughs in IT and industrial projects and has developed projects in different industries, including transportation, laboratory, hospital, and IT development. Apart from his industry background, he also has numerous outstanding achievements in the academic environment, including winning several best paper awards and outstanding editor & reviewer awards. He has published over 200 scientific articles in peer-reviewed international journals and conference proceedings, as well as several books in the field of technology and research methodology. He is an active member of several prestigious organizations and societies, including IEEE and IFIP TC 11, and has served as an editorial, reviewer, and advisory board member of various peer-reviewed journals publishing with Taylor & Francis, Elsevier, Inderscience, MDPI, EAI, and IGI Publishing.

Chapter 1. Introduction to E-Business.- Chapter 2. E-Business Models & Strategies.- Chapter 3. E-environment.- Chapter 4. Evolution and Applications of the Internet in E-business.- Chapter 5. E-Business Security and Control.- Chapter 6. Billing and Payment Systems.- Chapter 7. Supply Chain Management in E-Business.- Chapter 8. E-Procurement.- Chapter 9. Digital Marketing.- Chapter 10. Customer Relationship Management.- Chapter 11. Business Intelligence.- Chapter 12. E-Business Adoption.- Chapter 13. Change Management.- Chapter 14. Analysis and Performance Measurement in E-Business.- Chapter 15. Legal, Regulatory, and Ethics in E-business.