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288 sidor
2021

KEY SELLING POINTS:

This will be the first biography of the well-know, respected, and engaging Swiss guide, Edward Feuz Jr. (1884-1981)

The project is well researched and takes the general reader and mountaineering enthusiast into the heart of the Canadian Rockies and Columbia Mountains during the "Golden Age" of Canadian mountaineering.

The author grew up visiting "Uncle Ed", who called she and her sister "his girls"....he also taught them how to climb.

The author has been a resident of the Bow Valley for the past two decades and climbs with enthusiasm every chance she gets. She has also qualified as an Apprentice Interpretive Hiking Guide.

Edward was the son of Edouard Feuz Sr., who was the first of the Swiss Guides to be brought to Canada by the Canadian Pacific Railway.

William Van Horne, the president of the railway, was attempting to promote a program of attracting tourists to the Rockies and the CPR's hotels. One of his ideas was to supply guides for the mountaineering parties. Edward Jr. arrived in Canada in 1903 to work for the Canadian Pacific Railway.

In 1922, while based at Lake Louise, Feuz Jr. was instrumental in the building of the "Swiss style" alpine hut on Abbot Pass (between Mount Lefroy and Mount Victoria) at an elevation approaching 3000 metres.

Edward Jr. began work at Glacier House near Roger's Pass and continued to be employed by the railway until his retirement in 1949, guiding privately until 1953, completing a fifty year career as a mountain guide.

Edward Jr. was the first person to stand upon the summit of 78 peaks and with leading 102 new climbing routes, he was never involved with a fatal accident.

Edward Jr. was still climbing at 90 years of age and had to his dying day (at 96 years of age) a perfect memory of every climb he made and every encounter in the mountains of his adopted land.

MARKETING + PROMOTION:

Regional and subject-specific print features, excerpts, review coverage, broadcast and television interviews

Social media campaigns, blogger outreach, digital collateral for online use

Publicity and promotion in conjunction with author's speaking engagements

Outreach to subject-specific organizations, markets and festivals

Excerpts available

Electronic ARCs