Entrepreneurship

Managing New Ventures

Häftad, Engelska, 2022

709 kr

Slutsåld

Entrepreneurship: Managing New Ventures captures the concepts and insights that would equip aspiring and working entrepreneurs with necessary expertise required for starting and running their ventures. The author strikes a balance between theory and practice while being as concise and lucid in approach as possible. The book includes more than hundred real-life examples of start-ups from India. It discusses all aspects of starting a venture— including but not limited to idea generation, market validation, team building, fundraising, product marketing and customer out-reach and engagement.This textbook will be useful to MBA students, executive education participants and readers interested in entrepreneurship.

Produktinformation

Utgivningsdatum2022-08-01
Mått184 x 241 x undefined mm
Vikt260 g
FormatHäftad
SpråkEngelska
Antal sidor276
FörlagSAGE Publications India Pvt Ltd
ISBN9789354792014

Tillhör följande kategorier

Entreprenörskap inom Ekonomi och ledarskap

Safal Batra is an associate professor in the area of Strategic Management and Entrepreneurship at the Indian Institute of Management Kashipur. He completed his masters from IIM Calcutta and doctorate from IIM Ahmedabad. His dissertation, exploring innovation in small businesses, was conferred the IFCI best thesis award at IIM Ahmedabad. Prof Batra teaches core courses in Entrepreneurship and Strategic Management in the Full-time MBA, Executive-MBA program and PhD programs. He has designed and delivered many MDPs on Strategic Leadership and Management for working executives and entrepreneurs. He is also the managing director of the "Foundation for Innovation and Entrepreneurship Development" - the entrepreneurship incubation centre at IIM Kashipur. His current research interests include entrepreneurial personality and cognition, performance of small businesses, and family business management. His research work has been published in some of the top journals of entrepreneurship and management - including International Small Business Journal, Small Business Economics, Journal of Knowledge Management, Australian Journal of Management, and Journal of Entrepreneurship, among others. He has been on the editorial board of New England Journal of Entrepreneurship. His research paper titled - “The seeds of legitimacy: Why some new ventures are more desirable than others”, presented at the Southwest Academy of Management, was awarded the McGrawHill Distinguished Paper Award. He has completed a faculty development program at the Wharton Business School, was a visiting Fellow at the National Taiwan University of Science and Technology in 2018, and was the Indian representative for the Global Representatives workshop at the Academy of Management conference held in Orlando in 2013.