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The links between a firm's competitiveness and the natural environment have been studied since the mid 90's. This volume explores, both theoretically and empirically, the relationships between environmental product innovation, green image and firm performance.
- Format: Pocket/Paperback
- ISBN: 9781349348954
- Språk: Engelska
- Antal sidor: 162
- Utgivningsdatum: 2012-10-29
- Förlag: Palgrave Macmillan