Uppskattad leveranstid 7-12 arbetsdagar
Fri frakt för medlemmar vid köp för minst 249:-
This concise, readable book offers an unparalleled introduction to the theory and practice of management. Packed with examples and questions to catch your interest, it shows how ideas and theories of management relate to the real world.
Principles of Management introduces the themes and functions of management, showing them within the clear framework of planning, organising, leading and controlling. It incorporates the latest research, and uses recent and topical examples of management in practice to bring the topic to life.
This textbook is relevant to students from all subject areas. Whether you are specialising in business, or an engineering student taking a single module in the area, this book will offer you an engaging and clear introduction to management.
Key features to aid your learning include:
- Case studies from many international organisations, including well-known multinationals, start-up businesses and small to medium sized enterprises.
- A clear, attractive text design that is easy to read and learn from.
- Exercises throughout the book inviting you to think critically and reflect on real-life management situations and problems.
- A focus on key current issues and debates around internationalisation, sustainability, and corporate governance.
About the author
David Boddy is a Research Fellow at the School of Business and Management, University of Glasgow. He is also the author of two other market-leading textbooks by Pearson Education: Managing Information Systems (2009) and Management (2011).
- Format: Pocket/Paperback
- ISBN: 9780273739289
- Språk: Engelska
- Antal sidor: 392
- Utgivningsdatum: 2012-01-18
- Förlag: Pearson