Memoarer & biografier

From Dental Floss To Guitar Strings

Name: From Dental Floss To Guitar Strings
Price: 469 SEK
Availability: InStock
Author: John Spencer Jr
ISBN: 9781647197063

John Spencer Jr

Pocket

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274 sidor
2021

FROM DENTAL FLOSS TO GUITAR STRINGS

SUCCESSFUL GRASSROOTS PRODUCT LAUNCHES

Part 1 is a memoir and features the author's stories of leading the successful launch of GLIDE Floss and ELIXIR Guitar Strings.

Part 2 is a fresh look at critical lessons learned in launching products. Lessons include framing the product value statement, creating a strategic plan, determining the right price, high-impact grassroots marketing, leadership and teams, and understanding the important numbers.

Författare: John Spencer Jr
Format: Pocket/Paperback
ISBN: 9781647197063
Språk: Engelska
Antal sidor: 274
Utgivningsdatum: 2021-08-25
Förlag: Booklocker.com