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In spite of the day-to-day relevance of business communication, it remains underrepresented in standard handbooks and textbooks on applied linguistics. The present volume introduces readers to a wide variety of linguistic studies of business communication, ranging from traditional LSP approaches to contemporary discourse-based work, and from the micro-level of lexical choice to macro-level questions of language policy and culture.
- Format: Inbunden
- ISBN: 9781614516835
- Språk: Engelska
- Antal sidor: 711
- Utgivningsdatum: 2017-07-24
- Förlag: De Gruyter Mouton