bokomslag Handbook on Electronic Commerce
Data & IT

Handbook on Electronic Commerce

M Shaw R Blanning T Strader Andrew Whinston

Inbunden

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  • 700 sidor
  • 1999
The world is undergoing a revolution to a digital economy, with pronounced implications for corporate strategy, marketing, operations, information systems, customer services, global supply chain management, and product distribution. This handbook examines aspects of electronic commerce, including electronic storefront, on-line business, consumer interface, business-to-business networking, digital payment, legal issues, information product development, and electronic business models.
  • Författare: M Shaw, R Blanning, T Strader, Andrew Whinston
  • Format: Inbunden
  • ISBN: 9783540658221
  • Språk: Engelska
  • Antal sidor: 700
  • Utgivningsdatum: 1999-07-01
  • Förlag: Springer-Verlag Berlin and Heidelberg GmbH & Co. K