How to Profit from Flower and Herb Crafts

Flowers are requisite at weddings, parties, restaurants, and businesses, and now more than ever people are relying on professionals to create beautiful arrangements for special occasions. If you have the talent but lack the marketing experience, this book gives you the necessary guidelines for setting up your own business and making profit: suggestions on finding a niche in the trade; strategies for selling at shows; pointers on setting up your own shop; tactics for effective advertising and promotion; approaches to pricing; advice on cultivating a professional.