Imaginarium

Imaginarium: The Process Behind the Picturesis a compendium of practicaladvice and information covering thephotographic process-from ideacultivation through execution. The guidance in this book is written with anunderstanding of the nature of artists at their core and explores thescience of how ideas are born, the conditionsthat facilitate the productivecreation of art, and the elements necessary to make creative work. Thiscompendium isapplicable across genres, for individual artists and forthose working in a commercial capacity. It brings togetherstrategies andtools to help readers generate compelling ideas and create unique images.From the simplest idea tothe most fantastical, you will learn brainstorming,concept development, pre-visualization, pre-production, problemsolving,and execution steps in the creative process, including practical tools andideas for overcoming obstacles andachieving success along the way. Contributors: Mercurylab Vogue Italia The Post Office Interviews with: Maggie Steber, Roger Ballen, Sara Lando,Gabriela Iancu, Robin Schwartz, and Eleanor Macnair *** Imaginarium: The Process Behind the Pictures Table of Contents 1: ON ART The Purpose of Art Strong Images Development of an Artist Goals for Making Work Chapter Wrap-Up 2: ARTISTIC LIFESTYLE The Foundation Curation of Experiences Tapping into the Unconscious Creative Psychology Health Nurturing Creativity Community of Artists Chapter Wrap-Up 3: TIME MANAGEMENT Motion Versus Progress Productivity Motivation Work That Fits into Your Life Chapter Wrap-Up 4: PREVISUALIZATION Concept Generation Triggers Divergent Thinking Free Association Brainstorming Mind Mapping Mood Boards Previsualization Concept Development Chapter Wrap-Up 5: PRODUCTION Pre-Production Resources and Research Building a Team Plan B, C, and D On Set Checklist Best Practices Editing Post-Production Chapter Wrap-Up 6: THE VIEWER EXPERIENCE The Viewer Experience Presentation Considerations Critique and Feedback Series and Long-Term Projects Assignments/Commissions Body of Work: What We Leave Behind Chapter Wrap-Up Conclusion Artist Interviews