bokomslag Intangibles in Competition and Cooperation
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Intangibles in Competition and Cooperation

P Banerjee F Richter

Inbunden

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  • 400 sidor
  • 2001
The management of intangibles in cooperation and competition engenders and encompasses a dynamic nexus of organizational learning, innovation, and capabilities. This book is a major step forward in grasping and developing the theory of intangibles. Contributions on theoretical proposals, empirical findings and case studies from Asia and Europe challenge the dominant Anglo-American paradigms and cooperation and competition are redefined in the light of Euro-Asian experience on managing intangibles. The contributors are experts in the field of intangibles, knowledge management, and its applications in Asia and Europe. This book will be a valuable reference for managers seeking to broaden their understanding of intangibles-management issues.
  • Författare: P Banerjee, F Richter
  • Format: Inbunden
  • ISBN: 9780333960196
  • Språk: Engelska
  • Antal sidor: 400
  • Utgivningsdatum: 2001-05-01
  • Förlag: Palgrave Macmillan