Intelligent Innovation Revealed

Intelligent Innovation Revealed provides readers with valuable tools to plan, assess and improve their innovation & new product development processes throughout the Innovation Lifecycle (TM). This fun book is full of actionable and thought provoking information presented in an easy to read upbeat format using both case studies and a story line. It explains the application of innovation throughout each phase of the lifecycle of a product or service, from initial development to end of line customer delivery and uses examples to show when and how performance and ROI are met. Using extensive worldwide studies of blockbuster products and successful business models, it provides an straightforward process for achieving success with a new product. Intelligent Innovation Revealed also presents current strategies and tools to make efficient and integrated decisions, manage finite resources, turn limitations and set-backs into opportunities, evaluate risks, and create a productive and innovative working environment. It also includes dozens of case studies of businesses that have made innovation the key to their growth. With a running story line throughout it is also fun and encourages corporate collaborative discussion. It also includes the only I-Factor Innovation Self Evaluator linked to the SBM study database. Take the test, think, improve your organization.