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This is a text for students of international tourism at HND and undergraduate level. It looks at a number of aspects of tourism: market trends and forecasts, the economic impact of tourism, the role of marketing and finance, organisations and policies. International cases are used throughout the text.
- Format: Pocket/Paperback
- ISBN: 9780333615232
- Språk: Engelska
- Antal sidor: 392
- Utgivningsdatum: 1995-06-01
- Förlag: Red Globe Press