bokomslag Introduction to the UK Hospitality Industry: A Comparative Approach
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Introduction to the UK Hospitality Industry: A Comparative Approach

Bob Brotherton

Pocket

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Andra format:

  • 226 sidor
  • 2000
'An Introduction to the UK Hospitality Industry: a comparative approach' is a core text for introductory hospitality modules and courses. Unique in its structure; this text looks at key aspects and compares them with each sector of the industry to give students a broader and comprehensive view of the topic.


Key aspects of the industry are discussed, including the following areas:

* Management practices
* Work patterns and employment practices
* Industry and financial structures
* IT applications
* Customers and markets


Written in a user friendly style, the following features have been incorporated:

* Chapter objectives
* Case studies
* Review questions
* Chapter conclusions
* Further reading and bibliography.

Contributors to this text are amongst the most highly acclaimed in the hospitality field and bring with them a wealth of knowledge.






Written in a user friendly style; an introductory text ideal for first year students
Takes a comparative approach across all sectors of the industry, highlighting interelationships
Contributors are amongst the most highly acclaimed in this field
  • Författare: Bob Brotherton
  • Illustratör: Illustr
  • Format: Pocket/Paperback
  • ISBN: 9780750647113
  • Språk: Engelska
  • Antal sidor: 226
  • Utgivningsdatum: 2000-07-01