bokomslag Knowledge Management for Process, Organizational and Marketing Innovation
Data & IT

Knowledge Management for Process, Organizational and Marketing Innovation

Emma O'Brien Seamus Clifford Mark Southern

Inbunden

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  • 350 sidor
  • 2010
Knowledge Management for Process, Organizational and Marketing Innovation: Tools and Methods outlines different tools and technologies that can be applied depending on the type of innovation an organization desires. It provides concrete advice on the different types of innovation, situations in which innovation may be useful and the role of knowledge and different tools and technologies to support it.
  • Författare: Emma O'Brien, Seamus Clifford, Mark Southern
  • Format: Inbunden
  • ISBN: 9781615208296
  • Språk: Engelska
  • Antal sidor: 350
  • Utgivningsdatum: 2010-09-30
  • Förlag: IGI Global