689:-
Tillfälligt slut online – klicka på "Bevaka" för att få ett mejl så fort varan går att köpa igen.
Andra format:
- Inbunden 2529:-
- Inbunden 2649:-
- Inbunden 2069:-
- Pocket/Paperback 999:-
- Pocket/Paperback 849:-
- Visa fler Visa färre
Managing Airports presents a comprehensive and cutting-edge insight into today's international airport industry. Approaching management topics from a strategic and commercial perspective, rather than from an operational and technical viewpoint, the book provides an innovative insight into the processes behind running a successful airport. This fifth edition has been fully revised and updated to reflect the many important developments in the management of airports including: * New content on: evolving airline models and implications for airports, self-connection, digital marketing, sensor and beacon technology, policy decisions and economic benefits, and climate change adaptation. * Updated and expanded content on: airport privatisation, economic regulation, technology within the terminal, non-aeronautical innovations, service quality and the passenger experience. * New and updated international case studies to show recent issues and theory in practice. Updated case studies from emerging economies such as China, India, and Brazil. Accessible and up-to-date, Managing Airports is ideal for students, lecturers and researchers of transport and tourism, and practitioners within the air transport industry.
- Illustratör: color 91 Tables 2-col version of Hospitality Marketing 3e 43 Line drawings color
- Format: Pocket/Paperback
- ISBN: 9781138285347
- Språk: Engelska
- Antal sidor: 450
- Utgivningsdatum: 2018-06-05
- Förlag: Routledge