bokomslag Mobile Persuasion Design
Data & IT

Mobile Persuasion Design

Aaron Marcus

Pocket

1249:-

Funktionen begränsas av dina webbläsarinställningar (t.ex. privat läge).

Uppskattad leveranstid 7-12 arbetsdagar

Fri frakt för medlemmar vid köp för minst 249:-

Andra format:

  • 659 sidor
  • 2018
Mobile Persuasion Design presents ten conceptual design projects (or Machines) for new mobile application's (smartphone or tablet with Web portals) that combine theories of persuasion and information design to change peoples behaviour. Areas such as the environment, health, learning and happiness are explored, looking at ways of marrying peoples wants and needs to make simple, usable and desirable mobile applications. A user-centred design approach has been used, adopting user experience (UX) methods, in-depth case studies and market analysis to see what a modern user needs from their mobile application. By applying concepts like persuasion theory and information architecture, try to find ways to satisfy these needs and positively change their user habits. In 2011, the Green, Health, and Money Machines won design awards in an international competition hosted by the International Institute for Information Design, Vienna.
  • Författare: Aaron Marcus
  • Illustratör: color 167 Illustrations 2 Tables, color 18 Tables, black and white 228 Illustrations black and
  • Format: Pocket/Paperback
  • ISBN: 9781447169871
  • Språk: Engelska
  • Antal sidor: 659
  • Utgivningsdatum: 2018-02-21
  • Förlag: Springer London Ltd