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David Magee - Moonpie, Häftad

Häftad, Engelska, 2007

Moonpie

Biography of an Out-of-this-world Snack

Av David Magee

219 kr

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Beskrivning
This title is featured on the ""Food Network"" and selected as a recommended non-fiction read by the Atlanta Constitution. In the ninety years since the Chattanooga Bakery began producing MoonPies, the snack grew from a regional treat, to a southern snack staple, to a worldwide phenomenon. With the company now making a million MoonPies a day, David Magee estimates that some three billion have been consumed since 1917. Filled with reverence - and anecdotes by aficionados from across the South - ""MoonPie"" is a whimsical story of what began as a portable food for Kentucky and Tennessee coal miners and became a favorite product of Sam Walton.
Produktinformation
  • Utgivningsdatum: 2007-06-10
  • Mått: 161 x 192 x 12 mm
  • Vikt: 250 g
  • Format: Häftad
  • Språk: Engelska
  • Antal sidor: 200
  • Förlag: University Press of Florida
  • ISBN: 9780813031576
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David Magee is an award-winning columnist for the Chattanooga Times Free Press and the founder of Jefferson Press. He is the author of numerous books, including Turnaround: How Carlos Ghosn Rescued Nissan, The John Deere Way: Performance That Endures, Ford Tough: Bill Ford and the Battle to Rebuild America's Automaker, and Endurance: Winning Life's Majors the Phil Mickelson Way.

Recensioner i media

A self-described MoonPie addict, Magee shares MoonPie memories and takes readers back in time on the production line. - Charlotte Observer ""Magee has brought to life a cultural icon: the chocolate-covered marshmallow and graham cracker sandwich confection.... Essential reading."" - Library Journal ""Magee brings to the popular pies the same blend of mystique and marketing, of consumers and company, that has characterized his books about other American icons."" - Chattanooga Free Press ""As whimsical as a banana MoonPie... a very sweet tribute to a sweet treat."" - Southern Food & Beverage Museum Newsletter ""How two cookies and some marshmallow went from portable miner's snack to Southern icon is a story of perseverance, luck, economics, loyalty, and a remarkably simple business plan."" - Memphis Flyer ""A look at the business inside of a business - in a style that's a bit different."" - Oxford (Mississippi) Eagle

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