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Multinational enterprises do not regard all locations as being equivalent. Smaller economies and less-developed countries are not as attractive because of a limited market size or lack of proximity to other locations. This book focuses on how multinational activity to and from peripheral economies differs from their activity in core economies.
- Format: Pocket/Paperback
- ISBN: 9781349543069
- Språk: Engelska
- Antal sidor: 274
- Utgivningsdatum: 2007-10-01
- Förlag: Palgrave Macmillan