New Insights into Prognostic Data Analytics in Corporate Communication 1

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New Insights into Prognostic Data Analytics in Corporate Communication

Pragyan Rath • Kumari Shalini

Pocket

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184 sidor
2019

This book advances diagnosis-prognosis models that mark antecedent frames in various commercial forms of communicationannual reports, investigative fictionPoirot series, Sci-Fi, and advertisements. The authors thereby develop a study of narrative markets by proposing the narrative of things as the next innovative mega trend in business analytics. A unique feature of the book is the special section dedicated to industry-academic practitioners, who have offered a birds-eye view in the Review Speak section of every chapter of this book.

Författare: Pragyan Rath, Kumari Shalini
Format: Pocket/Paperback
ISBN: 9781947441101
Språk: Engelska
Antal sidor: 184
Utgivningsdatum: 2019-08-30
Förlag: Business Expert Press