Nora and Cora Narwhal Prove Whales Can Fly: Designing Experiments

ABOUT THIS BOOK: Humans love improvement, so we make a lot of claims about 'new' and 'better' ways of doing things. But statisticians and scientists all know that there is a big difference between believing a claim and proving it. They view experiments as the 'gold standard' when evaluating whether a causal claim is true. Learn about experiments with Nora and Cora as they try to defy gravity and prove that it IS possible for a narwhal to fly.

WHY DESIGNING EXPERIMENTS IS CRITICAL FOR KIDS AND ADULTS: Studies show that children's understanding of cause and effect is a critical part of development, and that understanding experiments can lead to greater critical thinking abilities including an implicit awareness of statistics and causality (Institute of Medicine and National Research Council, 2015).

This is critical at a time when media outlets scramble for clicks and people strive for direct social media influence, and it is harder to tell what information is real or fake even for adults without an understanding of true causality.