bokomslag Organizational Listening for Strategic Communication
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Organizational Listening for Strategic Communication

Katie R Place

Inbunden

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Andra format:

  • 302 sidor
  • 2023
Embracing listening as a useful tool for strengthening organization-publics and organization-employee relationships, this book offers theoretical and practical insights for listening across myriad strategic communication contexts. Chapters authored by a diverse global collective of communication scholars and professionals present original research and case examples of listening for strategic communication in corporate, government, and nonprofit environments. They explore topics such as utilizing artificial intelligence and social media; activism, social justice, and ethics; and fostering diversity, equity, and inclusion within and outside organizations. Each chapter concludes with recommendations for strategic communication practice. This book will be of interest to researchers and advanced students in public relations and strategic communication, organizational communication, and listening.
  • Författare: Katie R Place
  • Illustratör: black and white 1 Halftones 15 Tables, black and white 14 Line drawings black and white 15 Illu
  • Format: Inbunden
  • ISBN: 9781032227153
  • Språk: Engelska
  • Antal sidor: 302
  • Utgivningsdatum: 2023-06-19
  • Förlag: Routledge