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A world-renowned media and cultural critic offers an insightful analysis of serial TV drama and the modern art of the small screen Television and TV viewing are not what they once wereand thats a good thing, according to award-winning author and critic Clive James. Since serving as television columnist for the London Observer from 1972 to 1982, James has witnessed a radical change in content, format, and programming, and in the very manner in which TV is watched. Here he examines this unique cultural revolution, providing a brilliant, eminently entertaining analysis of many of the mediums most notable twenty-first-century accomplishments and their not always subtle impact on modern societyincluding such acclaimed serial dramas as Breaking Bad, The West Wing, Mad Men, and The Sopranos, as well as the comedy 30 Rock. With intelligence and wit, James explores a television landscape expanded by cable and broadband and profoundly altered by the advent of Netflix, Amazon, and other cord-cutting platforms that have helped to usher in a golden age of unabashed binge-watching.