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The world of pricing has been changing at a fast pace. There has been a development of new dynamic pricing strategies, an explosion of new pricing tactics, and a focus on smarter buyers. This book focuses on those developments and highlights new perspectives for pricing strategies.
- Format: Inbunden
- ISBN: 9780230207226
- Språk: Engelska
- Antal sidor: 230
- Utgivningsdatum: 2008-11-03
- Förlag: Palgrave Macmillan