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The core of this book is that radio remains an important communication tool for tribal communities living in remote hill areas of South India. Some of the more salient findings relate to media uses and preferences of people, suggesting that sophisticated negotiations take place between audiences and media. These include suspicion of television and its impact upon work practices and education, the organization of time and space to accommodate radio and television into people's busy daily lives, and the recognition that radio may be a more innovative medium than television.
- Format: Pocket/Paperback
- ISBN: 9783844391732
- Språk: Engelska
- Antal sidor: 248
- Utgivningsdatum: 2011-05-11
- Förlag: LAP Lambert Academic Publishing