Samhälle & debatt
Pocket
Revenue Management for Service Organizations
Paul Rouse • William Maguire • Julie Harrison
279:-
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This book places revenue management at the forefront of management accounting with cost management and performance measurement in supporting roles. Revenue management introduces new ideas such as yield management, while uniting previously disparate subjects such as project management, capacity costing, and the theory of constraints. Methods of pricing and their associated strategies are included as well as techniques for segmenting consumer markets.
- Format: Pocket/Paperback
- ISBN: 9781606491478
- Språk: Engelska
- Utgivningsdatum: 2011-03-16
- Förlag: Business Expert Press