Key Selling Points:
Will appeal to travellers and adventurers, people interested in Indigenous culture, and those concerned with the environment.Includes beautiful colour photographs and engaging travel writing, along with solid anthropological research and observations on cultural anthropology.A highly unique mix of locations that share a common theme: the notion of "Happy Valley":Ait Bougemez, MoroccoBlackfoot Territory, Alberta, CanadaKyimolung, NepalThe idea of Shangri-La is captivating for human beings. It symbolizes the way we wish we could live and operate and represents an ideal way of being.In a global and industrializing world, humans currently face an unprecedented loss of language, culture, plant and animal species, and connection to nature. Places where the dream of Shangri-La still exists and may give give us a blueprint for the future.Touches upon topics of racism, colonization, the subjugation of Indigenous peoples, and reconciliation.Dives into this topic on a personal level as the author seeks to understand her own heritage (descended from settlers) and the one-sided history of Canada learned in school.Top tier Canadian pitches (CDN publicist):
Canadian Geographic, Canadian Literature/Littérature canadienne, CBC Toronto - As It Happens, CBC Toronto - CBC Books, CBC Toronto - CBC Ideas, CBC Toronto - Q, CBC Toronto - Tapestry, CBC Toronto - The Current, CBC Toronto - The Next Chapter, CBC Toronto - The Sunday Edition, CBC Toronto - Writers and Company, CTV National News, Literary Review of Canada, Quill & Quire, The Globe and Mail, Vice CanadaTop tier US pitches (US publicist):New York Times, Boston Globe, Washington Post, Seattle Times, Minneapolis Star-Tribune, SF Chronicle, LA Times, Chicago Tribune, The Guardian, Huffington Post, The Daily Beast, Associated Press, Forbes, Publishers Weekly, Library Journal, School Library Journal, Booklist, Kirkus Reviews, Shelf Awareness, Book RiotOutdoor/Adventuring/Conservation media (US publicist):Outside Magazine, National Geographic, Sierra Mag, Field & Stream, Backpacker, Travel & Leisure, Earther, Greenwire, Mother Nature Network, OnEarth, Biographic, All About WildlifeOutdoor/Adventuring/Conservation Podcasts (US publicist):Outside Podcast, Dirtbag Diaries, Tough Girl Podcast, REI's Wild Ideas Worth Living, The Trail Show, Tough Girl Podcast, The Trail Show, Outside / In ?Mind Body Spirit? (US publicist):Tricycle, Lion's Roar, Spirituality and Health, Kindred Spirit, BuddhaDharma, Juxtapoz, Light of Consciousness, Mantra Magazine General Media + Publicity Plans:Social media campaigns, blogger outreach, digital collateral for online usePublicity and promotion in conjunction with author's speaking engagementsOutreach to subject-specific organizations, markets and festivalsExcerpts availableElectronic ARCsMarketing + Promo Deliverables:
Digital collateral (social media banners, quote nuggets)Electronic ARCOnline bannerPress releasePodcast
