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This book contains a simple but powerful definition of services based upon a separation between back-stage and front-stage activities. Services deal with front interactions, production and manufacturing with back-stage operations. Teboul uses this distinction to systematically explore the important issues of the field.
- Format: Pocket/Paperback
- ISBN: 9781349282494
- Språk: Engelska
- Antal sidor: 172
- Utgivningsdatum: 2016-08-27
- Förlag: Palgrave Macmillan