Smart Marketing

Smart Marketing is designed to help organizations looking for significant growth. Offering a great product or service does not guarantee successto win these days, a business must also excel at marketing and selling. In most instances, a big marketing team and budget also isnt necessary. To achieve big goals, focus must be put on the most important marketing and sales activities that generate the biggest impact for the business. This book outlines what those activities are and how to implement them. This book will appeal to CEOs, business owners, and independent professionals. It will also be very useful for marketers and sales managers. It is a how to guide to help readers cut through the hype and get straight to what really matters to this audiencegrowing business and revenue.