Stewie Boom! Starts School

Promotional Strategy:

-Advertising in top tier media outlets
-PR every year around back-to-school time
-Consistently updating our website with new downloadable activities.
-Partnerships/custom integration with large non-trade retailers like Gymboree Play and Music.
-Leveraging our growing social media following and turn our followers into book buyers.
-Press releases and targeting marketing campaigns for each book in the series.