Strategic Positioning of Academic Libraries

The Strategic Positioning of Academic Libraries explores academic library trends in higher education and the wider world. By providing a deep understanding of academic library strengths, weaknesses, opportunities and threats, it will form an essential foundation for effective library strategy formulation and positioning. Examining a highly complex mix of global volatility, campus uncertainty, societal change, evolving perspectives, new pressures and opportunities for academic libraries. This book is a complete guide to improving the situation of academic libraries and how to advance their positioning in institutions. Chapters cover: The changing higher education environment Opportunities and threats for academic libraries Academic library strengths and their implication Positioning strategies for successful academic libraries This book is for academic library directors and leadership teams as well as those at the start of their careers in academic libraries.