Strategy Maps

Strategy Maps introduces a new tool that has evolved from Robert Kaplan and David Nortons ongoing research with hundreds of Balanced Scorecard adopters across the globe, and its premise is simple: if you can visually map your strategy, the people within your organization will better understand it and therefore be better able to execute it effectively.

Offers a visual cause-and-effect explanation of whats working and what doesnt in a way that everyone in the company can understand. Helps get the entire organization involved in strategy.