Teaching Ambition

"Teaching Ambition is a must-have guide for anyone at the beginning of owning a performing arts studio and a call to action for established businesses to discover best practices. Customer service, staffing, e-commerce, finances, marketing, and so much more, Teaching Ambition is a bible for anyone who runs a tuition-based business!"

Jay T Schramek, Owner of Toronto Dance Teacher Expo, Dance Attack Competitions, and Tap Shoes Canada

Have you dreamt of running your own school from the first time you tied your ballet shoes, played or sang a note in music, or earned a karate belt? Of course, as teachers and instructors, you know your craft. But running an academy takes a different set of skills, and not every business consultant understands your unique industry.

In Teaching Ambition, Tara Pickford shares what she has learned from the trenches. Tara grew her performing arts franchise to three locations before she realized that it was too soon to scale up without the right systems in place. Drawing from 25 years of experience, from watching staff take her clients to another studio to getting hit by the figurative bus in her personal life, she offers valuable guidance and powerful exercises to help you:

      Put the systems in place to succeed

      Surround yourself with the best team

      Get on top of your finances for better profit control

      Create a culture based on your values

      And more

If you own a tuition-based business or aspire to run a school or studio one day, Teaching Ambition will provide you with the accurate, practical, and industry-specific tools you need to make your vision a reality.