The 7 Graces of Marketing

'IS MARKETING MAKING US ILL?' That is the question marketer and coach Lynn Serafinn poses in this eye-opening, informative and inspiring read. A bold, holistic and often spiritual examination not merely of the world of advertising, but also of our entire world view, this book reveals how our relationships with Self, others, our businesses, our economy and the Earth impact every aspect of our lives. Addressing both the conscious and unconscious mechanics of marketing, Lynn shows the impact consumer culture has upon our health, our economy and the delicate ecological balance of our natural world. A book as much for the conscious consumer as the business owner, this book shows why traditional ways of selling are ultimately doomed to fail, and how both business owners and consumers can begin to heal the world by embracing a new paradigm Lynn calls 'The 7 Graces of Marketing.' =================== PRAISE FOR 'THE 7 GRACES OF MARKETING': 'At last-here's a brilliant reframe of marketing and selling. Lynn Serafinn offers a brave new world, where competition and scarcity give way to collaboration, abundance and greater connection among all humanity--and we still profit and prosper as we help each other. I love it!' ~ DR. JOE VITALE Author of bestsellers The Attractor Factor, Buying Trances and more 'The 7 Graces of Marketing offers unique and powerful perspectives that deliver a much-needed message for consumers and marketers alike.' ~ GREG S. REID Co-author of bestseller Think and Grow Rich: Three Feet from Gold 'This is what the world has been waiting for! Finally a marketing book that guides us out of fear, lack and limitation into love, prosperity and abundance.' ~ ERIC PEARL Author of bestseller The Reconnection: Heal Others, Heal Yourself 'The world NEEDS this book! Lynn is ahead of the curve, and leading us toward how we will ALL look at marketing in the future.' ~ RICHARD S. GALLAGHER Author of bestsellers How to Tell Anyone Anything and What to Say to a Porcupine 'Natural, fresh and original, The 7 Graces of Marketing is the defining organic approach to marketing. Lynn Serafinn brings to marketing what Whole Foods brought to food! Go ahead and take a juicy bite!' ~ LIZ GOODGOLD Branding Expert and author of Red Fire Branding:How to Create a Hot Personal Brand to Have Customers for Life! =================== ABOUT THE AUTHOR LYNN SERAFINN, MAED, CPCC is a certified, award-winning coach and teacher, marketer, social media expert, radio host, speaker and bestselling author. Her eclectic approach to marketing incorporates her vast professional experience in the music industry and the educational sector along with more than two decades of study and practice of the spirituality of India. In her work as a promotional manager she has produced a long list of bestselling mind-body-spirit authors. Passionate about re-establishing our connection with the Earth, she supports the work of the Transition Town network in her hometown of Bedford, England.