bokomslag The Balanced Scorecard - advantages and disadvantages
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The Balanced Scorecard - advantages and disadvantages

Matthias Kammerer

Pocket

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  • 24 sidor
  • 2009
Seminar paper from the year 2006 in the subject Business economics - Controlling, grade: 1,0, University of Northampton (University of Northampton), course: Management Accounting - Decision Making, 15 entries in the bibliography, language: English, abstract: ...
The Balanced Scorecard (BSC), developed 1992 by Kaplan and Norton, is a concept which measures a company's performance on the basis of traditional financial figures as well as non-financial measures. Therewith it provides managers with more relevant information than just with data about actions and decision of the past. (2gc ltd., 2003; Joyce&Woods 2001, Wheelen&Hunger 2002)
It is built on four essential pillars - finance, learning&growth, customers and internal business processes - which all must be linked with the corporate vision and strategy to fathom the performance from different perspectives.
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  • Författare: Matthias Kammerer
  • Format: Pocket/Paperback
  • ISBN: 9783640393305
  • Språk: Engelska
  • Antal sidor: 24
  • Utgivningsdatum: 2009-08-08
  • Förlag: Grin Verlag