bokomslag The Brand Building Playbook
Konst & kultur

The Brand Building Playbook

Wouter Chmpff

Inbunden

479:-

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  • 278 sidor
  • 2019

“If you’re building a business, it starts with brand building. If that’s not your expertise, this terrific entrepreneur will hold your hand every step of the way.” - Bob Dorf, Author of The Startup Owners Manual

It’s hard to start something. You’re facing brutal competition from other entrepreneurs, writers or app developers – all hoping to make it big.

Also, your audience is busy, tired and overwhelmed. They’ve got a billion ways to spend their time and money – so why on you?

Only a powerful brand will persuade your audience.

Luckily, the award-winning founder of Hamwells, Toby and BrandBuilding.com wrote a playbook for building yours. It’s full of direct, no-bullsh*t, practical advice on what to do and how to do it. The Brand Building Playbook is a guide that gives you:



  • A solid understanding of brand psychology.

  • A clear process for brand building.

  • Easy steps for every budget to:

    • Strategize how your brand can be valuable.

    • Design the identity that communicates this value.

    • Build a powerful brand experience.





  • The book includes over 250 illustrations and a collection of FREE tools to build your own brand.


    Whether you’re launching a startup, starting a rockband or running for office, The Brand Building Playbook helps you win in your market.

    • Författare: Wouter Chmpff
    • Format: Inbunden
    • ISBN: 9789083024929
    • Språk: Engelska
    • Antal sidor: 278
    • Utgivningsdatum: 2019-10-01
    • Förlag: Pacem Holding B.V