bokomslag The Digital Odyssey
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The Digital Odyssey

Dr Chandni Vadera Thakkar

Pocket

479:-

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Andra format:

  • 240 sidor
  • 2024

"The Digital Odyssey: From Storefronts to Screens - Defining the Generational Shifts in Buying Behaviour" is a comprehensive exploration of the evolution of consumer behavior in the digital era. This insightful book delves into the transformative journey from traditional brick-and-mortar shopping to the seamless world of digital transactions. Covering generational shifts-from Baby Boomers to Generation Z-and examining the roles of artificial intelligence, virtual reality, and data in reshaping buying patterns, this book offers an in-depth look at how technology is redefining the commercial landscape. Perfect for marketing professionals, entrepreneurs, and tech enthusiasts, it highlights challenges and opportunities in the ever-evolving digital economy.

  • Författare: Dr Chandni Vadera Thakkar
  • Format: Pocket/Paperback
  • ISBN: 9798896328599
  • Språk: Engelska
  • Antal sidor: 240
  • Utgivningsdatum: 2024-12-18
  • Förlag: Notion Press