bokomslag The Fashion Switch
Konst & kultur

The Fashion Switch

Joanne Yulan Jong

Pocket

319:-

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  • 186 sidor
  • 2017
HOW CAN YOU REMAIN VISIBLE, CREDIBLE AND GROW YOUR FASHION BUSINESS IN THE COMPETITIVE AND FAST MOVING DIGITAL ERA?
Independent owner-led fashion businesses face unique challenges. They are competing with big brands with unlimited budgets while simultaneously losing market share to agile, digital-savvy newcomers. Without creative and strategic clarity, you could lose the business you have worked so hard to build.
Read The Fashion Switch to discover a proven five-step method that will enable you to:
• Strengthen your unique brand story to powerfully convey your brand's value quickly and easily
• Create consistent distinct visual guidelines that take your brand to a new level
• Stay ahead of fast-moving market changes and innovate to remain relevant
• Engage and nurture customers to build an army of brand fans to grow your business
• Gain full control of your finances and business strategy
• Unlock the potential of your business and seize the opportunities of the new digital era of fashion

  • Författare: Joanne Yulan Jong
  • Format: Pocket/Paperback
  • ISBN: 9781781332399
  • Språk: Engelska
  • Antal sidor: 186
  • Utgivningsdatum: 2017-10-04
  • Förlag: Rethink Press