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The Limits to Globalization and the Regional Strategies of Multinational Enterprises
Alan M Rugman • Alain Verbeke
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The papers in this Special Issue show that a new theory of international management built to explain regional-level strategy and structure is required. It presents different approaches that show the necessity of selectivity in internationalization on all levels of economic relations.
- Illustratör: Bibliographie
- Format: Pocket/Paperback
- ISBN: 9783409142403
- Språk: Tyska
- Antal sidor: 170
- Utgivningsdatum: 2005-01-01
- Förlag: Gabler