The Plain English Approach to Business Writing

Written for busy professionals who want to improve the quality and clarity of their own (or their staff's) writing style, this is an essential guide for anyone who has ever fallen prey to businessese, academese, legalese, or any other `ese' when faced with a blank memo pad.

Pithy and entertaining, Bailey points out all the dos and don'ts of plain English. He then illustrates them with examples drawn from a wide array of sources, including business documents, technical manuals, trade publications, and the works of writers such as Russell Baker and John D. MacDonald. From the basics to the fine tuning, he offers practical advice on clarity and precision, organization, layout, and a host of other important writing topics.